The Perfect MVP:

The perfect MVP is pretty vital and its effective creation lies in the minimalism of it. So while you are conducting a proper analysis while crafting your MVP, you need to pay special attention to the things you CHOOSE not to incorporate within your application. This is because not only does it save time from development but also does not divert the investor’s attention from the primary reasons the application was built. With the most careful analysis, you can make your MVP just sharp enough to hit the point and sharp backend skills help you make it scale it to the best.

Analyze The Future Market:

Investments worth millions take a lot of time to execute and create the desired results and the investor from his area of expertise can easily access if the desired results will be relevant in that period of time or not. So it is really important to implement all proper analytics and methods of anticipation in order to judge the market trends and position of other competitors in your league. Also if your skills of empirical communication are strong, it increases your chances of scoring without many implementations.

Put Prior Efforts On Implementation:

Investors always show confidence to bold implementers and those who have made efforts to bring their idea into implementation. It is not essential to create huge returns but more than the ratio of efforts to output should be significant and you should be able to show that it is a scalable asset. Proper testing and quality assurance can help do the rest.

Proper Risk Evaluation:

It is impossible for almost any business to be totally risk-free and in fact, it is considered a piece of great intelligence if you can anticipate a potential risk that might be a consequence of that particular time period. It isn’t just risk evaluation but sketching a proper support plan further justifies your confidence and support. In many cases, you might not have a proper rescue plan but if you simply point out the risk then the investor might make provisions to back up for it besides having strong provisions for design features as well.

Bold Marketing Strategy:

While every brilliant technology concept has its own rewards but you shall have to start off with some commercial steps. The communication gap exists even at the most later stages of the product or service. Having an effective marketing strategy helps lay an extra layer of confidence on the part of the investors and helps retain a greater part of the credit as well.

As one of the top Mobile App development company, we at BrainMobi have take several successful endeavors in the field of mobile and web application development and have helped our investors score plenty of funds on several occasions. Our disciplined experiences enable us to get a good idea of the current market trends and how to deploy the most minimal and effective versions in the best time period. If you have the idea for a mobile or web application, feel free to write to us at sales@brainmobi.com .

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As a result, if you operate a mobile application, security needs to be at the forefront of your mind. If not, you could easily fall victim to a data breach. Not only can these hurt your reputation in a big way, but they can also cost you a lot of money. Because of this, it is important to make your app as secure as possible. So without any further ado, this article is going to look at a few different ways that you can up the security of your mobile application.

Use the Tools at Your Disposal

While the explosion of the internet has brought about a lot more data breaches, it has also brought about a lot of helpful tools. Many of these tools can actually help your business or app become more secure. For example, using log analysis and log management by Loggly is a good way to ensure you always know the status of your app. Tools like this will alert you when any potential error or event occurs and monitor everything to allow you to quickly identify and fix and issue before it becomes larger.

Do your research on the types of tools that could help your company. Many are quite affordable and some might even be free. Either way, spending a little to use these tools could save you a lot of money and headaches in the future. Other tools that can help the security of your app are things like firewalls, anti-virus software and countless others.

Utilize High Levels of Authentication

One of the biggest ways that hackers get into systems is simply by entering the right password. It seems too easy, and oftentimes it is. If your users or employees use weak and predictable passwords, or share them with a phisher, a hackers job becomes much easier. As a result, it is important to use high levels of authentication to protect not only your app, but also your users.

All employees should be aware of how to watch out for phishing emails, and should all use strong passwords on their app-specific accounts. This includes using passwords with numbers, letters and symbols. These passwords should also be changed every couple of months, too. You should also make sure to design your app in a way that will ensure all users use strong passwords. Even a few users getting their accounts hacked can be a bad look for your app. The harder you make it for hackers to guess passwords, the more difficult it will be for them to gain access to your app or user accounts.

Test Everything

While it might seem quite obvious, you might be surprised to find out many different developers simply don’t test their code. Unfortunately, with how quickly many apps are developed and deployed, many developers will take shortcuts when it comes to testing. However, this can have dire consequences for the security of your app.

Testing your app in a variety of ways is not only good for functionality, but also security. You can perform penetration testing or can test for data security issues. You can even test how your app will perform in a variety of different situations, to ensure your app’s security will always be up to par. In order for your app to be as secure as possible, you need to be sure to test frequently. New security loopholes can rear their ugly heads at any time, so be sure to review your code and app on a regular basis.

In conclusion, hopefully this blog post has been able to help you increase the security of your mobile app.

The post Tips to Improve the Security of Your Mobile Application appeared first on Mobile App Development | BrainMobi Blogs and News.

Taking the simple example of let us say a food application, the app derives the core value for its secondary players from the fact that it creates an open attention source of consistent audience where any restaurant or cafe can showcase its value.

Keeping this fact in mind it should be noted that as mobile phone users a particular consumer has varied interests and choices for which he/she might be using several different applications. From a business perspective, it is very much possible to integrate all the experiences and services of an application into a single entity which on the part of the application owner helps us upgrade his consumer base. This comes to the benefit of the business owner who is able to create better advertising avenues for marketers on his application.

Let us look at a few models that help explain the concept better

Any dating application development strategy dictates a service which helps individuals find a potential romantic partner, following which they are likely to exchange communication over the application. Considering the app is at its peak in terms of experience, it should succeed in helping the couple explore other avenues in their dating endeavours which could be a movie experience, dining experience, club experience or even a current event that could be having around in your town.

This way your dating application is now fit to expand its business horizons to a food service application or an events notifier.

Contrary to this any food application as of yet generated the volume of its marketing channel solely on the base of service but with some with some stand out UI solutions you can achieve some breakthrough brand integrations which can seamlessly cater the marketing services and still not compromise with your services.

The best part out of such an integration is that it helps build a great quality for your applications services and refrains the use of blind promotions within your app.

Other Combinations That Can Follow

Based on the kind of marketing trends that defines your age and demographics, many profitable combinations can be achieved if you are using to integrate marketing channels.

Games in combination with a good eCommerce gamification strategy can come to the fancy of various brands. Transit apps can be clubbed with tourism and travel applications.

Dating Apps besides all the above mentioned can once again be clubbed with apparels and clothing labels.Possibilities are endless based on your marketing knowledge and all possible channels of integration.

BrainMobi has successfully undertaken several endeavours in the field of business application development. Our disciplined exercises with several foreign clients have enabled us to anticipate the most accepted trends and models of marketing that shall function in a particular audience base. As one of the top mobile app development company, we aim to deliver such smooth integrations and technology dictated solutions to help uplift your apps business performance. If you have the idea for a mobile app or web application, feel free to contact us at: sales@brainmobi.com.

The post How to Create Better Marketing Channels Out Of Your Mobile Applications appeared first on Mobile App Development | BrainMobi Blogs and News.

As one of the top mobile application development company, we at BrainMobi have implemented several successful development strategies and have come across the various ways in which our clients implemented their marketing strategies. In blog we shall explain to you a few tricks that can help you boost your application downloads at the same time giving a significant edge to your brand.

Integrate With Other eCommerce Applications

Ecommerce applications have no other choice but to show their presence to the eyeballs that linger around web applications and mobile only. Certain mobile game applications have applied a model where they have integrated their coins and points system with the marketing campaigns of several ecommerce models and has helped boost sales and engagement for both parties and simultaneously. Certain applications belonging to the regime of fitness or lifestyle preach their own merchandise which in turn can be helped to promote the particular ecommerce platform that chooses to host it. Also anything that benefits device sales as well which shall help you fetch a good impression on the app store in turn.

Celebrity Endorsements

Although considering the kind of investment and cost is puts up, undoubtedly celebrity endorsement isn’t the kind of deal any ordinary company could put up with. Putting taking example of Supercell’s campaign with Liam Neeson, it did give a stylish approach to their application strategy. Plus it was a consumer amplification strategy which was undertaken after the application had already satisfied a good sales pitch. Reasons why this works is because

• Your target demographics has no honest choice of the platform it chooses to use, let alone be something like a mobile application
• Your Mobile Applications might as very well be dictating a certain norm in lifestyle and celebrities are the exactly the kind of individuals that suit that
• Brand Promoters are constantly looking for some way or the other to get a brand boost for themselves as well

So while it is a fitness application, or a shopping application or mobile games being the most versatile option.

Team Up With A Budding Local Store/ Restaurant / Bar

Because restaurants and bars in a busy region of the city can provide you attention of the most valuable traffic and the correct strategy can help you communicate the best of your application. Also besides restaurant, bars offer to you the most versatile choices and can somehow be integrated into a strategy for various kind of applications. Be it a sports application, or betting game, or even a social or dating application, discount coupons and some other assorted prizes never hurt the consumers, you or even the venue owner.

Event Promotions

Events similar to any venue intended approach is a giant gathering of demographics of a particular taste and affinity. Taking examples of organizations like 4fini, there are several organizations hinted at delivering a standout experience which serves as a catalyst to gather crowd. Based on such a event and the target crowd you can accordingly plan a strategy to promote your application. This could be in the form of setting up a stall or offering some kind of service that could well fit into the event.

As one of the top iOS application development company, we at BrainMobi have made several successful attempts when developing mobile applications. Such and experience and constant interaction with our clients has enabled us to come across some advanced marketing tricks and strategies which always come as a part of our consultancy services. If you got the idea for a mobile application, kindly write to us at sales@brainmobi.com .

The post Mobile Application Marketing Tricks appeared first on Mobile App Development | BrainMobi Blogs and News.

Align Business Strategy with Powerful idea

At BrainMobi, we process every idea in such a way that each project gains popularity and growth with time. At every stage, we release each iteration after a number of processes so that brilliance can be maintained throughout the transition. As soon as we close the lead, we evolve ideas with top-notch skills and technologies to bring out the best in business. Our team has a great outset to vision the eccentricities of an idea and requirements that entails the best in an idea.

Empower Marketing Strategy

Best of marketing strategies are required to build that loyal user base that gradually transforms the business strategy and gives a strong kick start to publish the app. With experience to evolve and transform week ideas into powerful brands is also what BrainMobi is known for. Our team also excels in building a marketing strategy that distributes products in such a way that every single concerned member shares a good mouth of a word with other similar communities.

Build Day to Day Reliance

Mobile Apps that make user reliant and habitual makes a news with knockout growth and prosperity. Apart from incredible technical expertise, building touch points that create a craving to use the app is the need of the hour. At Brainmobi, we excel in building a mobile app with that emotional build over with users to wrap popularity across the idea.

Reward and Recognition

With regular reward and recognition, users build a strong connection with the app. Integrating rewards and recognition with business intelligence is one of the crucial parts of mobile app development which BrainMobi excels at. Our team of mobile app developers and designers are known to build business strategies that are renowned across continents. We keep in mind every bit of eccentricity of an emotional buildup to cater mobile app development services at affordable cost with unmatched quality. Instagram, Facebook, Pinterest, Twitter etc are some of the most popular social handles that will help you drive your campaign with success.

Evolve Excellence with Emotional Touch-Ups

From Android to iOS, Brainmobi holds expertise to integrate emotional variable across each iteration of app development with excellence. With great vision and experience, Brainmobi team becomes a top choice for budding entrepreneurs to bring ideas to life that forms a successful business strategy and hence a popular brand. Apart from following a set of well-proven marketing and development strategies, our team has rich experience to haul excellence with perfections.

What else do you need while mobile app development that boosts user retention and nurture loyal users? BrainMobi has the list of best approaches and strategies to evolve brillance across every ounce of the product.

Get in touch with top mobile app developers to build apps that boost App user retention and nurture loyal users.

Drop a line: sales@brainmobi.com

The post Startup Growth: How to boost App User Retention and Nurture Loyal Users appeared first on Mobile App Development | BrainMobi Blogs and News.

Stay Motivated

Read and understand the startup stories of another well-established setup which was once a startup. These stories will motivate you and guide you to avoid making mistakes that they had encountered during their startup transition. Apart from mistakes, understanding their strategy could give you a hint on how to better your business acumen to fast forward the growth rate.

Know your Competitors

Understand your competitors and what makes them a week or a better team than yours. Gaining that insight empowers your strategy with what not to do. When you are aware of the strength and weakness of your competitors,  it makes your life easy as Entrepreneur to drive innovative streak across your work.

Be open to Opportunities

For a startup venture, every opportunity is a golden opportunity. You never know which leads take you to big-time success and recognition from the entire fraternity. Keep your eyes and ears open to observe right opportunity at the right time. Learn to prioritize your work sometimes but mostly concentrate one thing at a time. This makes you deliver the best and even better than the rest.

Be open to Learning

Seek answers to your questions and drive to be updated to keep the excellence intact in every piece of work you undertake. Post your queries and also keep your resources available to offer help to others in need. That also helps gain different aspect of mobile app development in form of confusions and doubts. This Student like attitude will surely help both employees and employers set their future so bright and stand tall as a renowned name for delivery top-notch mobile app development services.

Make good use of Social Media

Social media is a strong tool and gives Entrepreneur a great opportunity to build a strong bond between both clients and employees. Interactive Facebook group and presence on other social media let both employees and clients gain a well-rounded insight of up and downs in the organization. Social Media like tools also helps Entrepreneurs receive valuable feedback and reviews from clients.

Facebook, Twitter, Instagram, Quora, Google+ and many other social media account help you form better communication channels for both employees and clients.

What makes BrainMobi- A Better Place for Employees?

At BrainMobi, our founding members follow the above golden rules to keep up the flame of excellent mobile app development services rise higher with each passing day. Our team members are bestowed with seminars and meetup on regular basis to motivate them and perform more than expected. We confer BrainMobi employees with multiple opportunities to learn and gain expertise in multiple fields to spread out their wings and fly high as professionals with extensive experience in a list of technologies. Our social presence on Social media portals like Instagram, Twitter, FaceBook, Google Plus, Pinterest, and LinkedIn are updated on regular basis for insight into work culture and what it is being like working at BrainMobi.

Recently we have also shifted to a new and bigger office to help excellence take better turns !!

Drop a line to let us know we could be a help to turn your idea into a popular mobile app: sales@brainmobi.com

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Payment Apps and Mobile Wallets

Mobile wallets and payments has gained incredible momentum in last few years. With increasing popularity of NFC mobile payment solutions, such as Apple Pay and Android Pay along with PayPal like payment gateway, the retail industry has experienced a new phase of shopping both online or offline. As these methods are easy to use, users in masses across the world have started accepting and using it at an unbelievable rate for a hassle-free transaction on the go.

Physical stores are happy about faster payment processing that leads to the reduction of the time customers spend waiting in a queue, which brings a smile on the customers and gives them 100% satisfaction. Retailers are further looking forward to integrating their loyalty programs with mobile payments and mobile wallets to make transactions a much better experience.

Creating a Truly Omni-channel Experience

Guiding customers along the purchasing journey and offering tips at crucial touch-points is a good way to maximize a retailer’s revenues. Mobile app helps strategize a profit-oriented business plan that lures customers over well-planned marketing campaigns. Yet, it’s extremely important for retailers’ to understand and remember the phrase that ‘CHANGE IS CONSTANT’. To be a successful venture, they need to keep pace with the constantly evolving mobile technologies.

Social Media Integration

Social Media is the strongest pitch that could make a dead deal look fruitful. From budding Entrepreneurs to Enterprises, professionals across the world have understood that Social media add laurels and recognition to marketing strategies. Its 2017 and Shoppers interact with their favorite brands via social media apps and follow their tribe for valuable feedback.

Full Information Access

Before buying a product, shoppers prefer to access reviews and other users feedback. Physical store has this advantage over online store where the user gets a chance to check the look and feel of a product or test it before purchasing. However, sometimes to make a decision many people prefer to collect more relevant details than just product characteristics. The retailer could step up their game by providing full fledged information about the product including a section for reviews and customer feedback which will retain user from postponing their purchase decisions.

Geo-Targeted Mobile Alerts

Beacon technology or BLE has a major role to play in upgrading the alert and notification system. The beacon-based app helps retailers in wooing customers across the immediate proximity of a store with a custom push notifications. High-end stores have integrated this feature when user get a notification with tantalizing offers that leads overwhelming user experience and 100% satisfaction.

Loyalty Programs

Be it travel or medical, users prefer to choose brands with better loyalty programs that offer better benefits. Hence, retailers have come up with best of loyalty programs that they could offer with their mobile apps. First, it helps fosters customer engagement, further lure customers to install the app, which gives a hike to the install base.

The above list is just an intro of a much longer list of benefits that mobile app renders to various industries including retail. No wonder you are a looking forward to stepping into the game of Retail business and have an idea to revolutionize the Retail industry with an actual competitive advantage.

Get in touch with the best Retail app developers or drop your queries at sales@brainmobi.com to help you evolve your idea weaved with latest technologies.

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A survey conducted by new TIME Mobility Poll, 84% millennials said it would be hard to go a single day without getting device intervention across daily activities for convenience sake. And an impressionable percentage has some serious addiction to access their device at regular intervals. One out of four people access their devices every thirty minutes, while this number goes to one out of five people that check their phones every ten minutes.

Deputy Managing Editor Nancy Gibbs of Time Magazine wrote in an article releasing the poll’s findings, “It’s hard to think of any tool, any instrument, any object in history with which so many developed so close a relationship so quickly as we have with our phones,”

Now with payment wallets and digital money, it would not be a wonder when soon mobile/mobile apps will replace wallets that is only as close as our devices that we don’t leave home without. According to current scenarios, top mobile app developers are seeking business solutions that offer millennials to completely rely on their devices for A to Z transactions.

Stats also remarks that Mobile devices also have physical and mental effects on us due to such excessive usage.

“Thumbs are stronger, attention shorter, temptation everywhere: We can always be, mentally, digitally, someplace other than where we are.”

Not just during the daytime or peak working hours, 75 percent of 25-to-29-year-olds are marked to access their mobile phones when get a chance during bedtime.

Also, Americans in great percentage rely on mobile phones to access X-rated content and it turns out we’re a relatively prudish nation.

The usage of mobile phones is not only retained to the wealthy section of society. The fascination for advanced services offered by mobile phones has also influenced digital crazy millennials.

It has also been noted that in many counties people in much greater percentage have access to mobile phones than to a toilet or running water.

Although the extension of mobility has reached all the possible realms human existence and has become universal all around the globe, the rate of acceptance around the world differs from place to place, with Americans seem less interested in the concept of being religiously connected to mobile devices.

While more than 9 out of 10 Indians consider mobile phones as their strength & “mostly a good thing,” whereas people in other parts of the world do not feel the same way and still rate other popular mediums as a better option.

It’s official – Phones are our all-time companion.

To become a part of the Mobile revolution, take a step ahead and discuss your idea with top mobile app developers renowned worldwide for delivering top-notch mobile apps in almost every category.

Know more about the team, visit here.

Drop a line at sales@brainmobi.com

The post Can we Spent a Day without Mobile Apps? appeared first on Mobile App Development | BrainMobi Blogs and News.

I assume that you have the concepts fresh in your mind now, so let’s begin some ways to get better at the art of mobile app marketing:

Reach Out To Experts
I can’t stress enough on the importance of reaching out to experts and influencers in your sector. Let’s say you have a gaming app. In this case, what you could do is that you could make a list of the famous names in the gaming industry and then reach out to them to promote your app. Many of them might refuse, some of them might charge ridiculous amounts, but there would certainly be some influencers who would be perfect for you.
“That’s fine, but why are we doing this?” Well, we are doing this because influencers already have a following. They have people who know about them and if they talk about your app, quite a large number of people would consider at least trying your app out. This is really important in the initial phase of your mobile app.

ASO
One of the biggest factors affecting the success of your app is the ease in which people find your app on the app store. When people search for an app, if your app ranks high on the search results, the chances of your app being downloaded becomes a lot more. Hence App Store Optimisation is one of the biggest aids that would ensure your app’s success. A lot of people think that it is enough to promote your app on social media platforms, but that does only half of the work to ensure your app’s success. A large part of it depends on how well your app performs in the search results on the app store and how captivating your app’s page is on the app store.

Social Sharing
“Now you’re just being a hypocrite!” Let me complete! The social sharing I’m talking about is the one you allow users to do within the app, or well, in a way within the app. What I really mean is that you would be encouraging the users to share the app with their friends in order to improve their own experience within the app. For example, many recharge apps provide you free talk time for every friend that you recommend who installs the app. The friend then seeks the offer for themselves, and hence recommend their own friends to install the app. This word of mouth advertisement is not only cost effective but the conversion rates it offers is very high.

But of what use would all of this knowledge be if you don’t even have an app? Get your app developed by a team of mobility experts with a proven record of successful apps. BrainMobi is one of the best mobile app development companies you could work with. Connect with us at sales@brainmobi.com to enjoy game-changing app development services.

Now go ahead and work on your app with the help of these tips and bring the best out of your app. Let us know in the comments below if you are still unsure about how you could market your mobile app better.

The post Learn The Art of Mobile App Marketing-II appeared first on Mobile App Development | BrainMobi Blogs and News.

Sales are important for the growth of just about any business. As a travel agent, sales is just as important for you as it is for any other business. Doesn’t everyone love to sell more? But do all of us put in all the required efforts to get more sales? You need to walk that extra mile to get those sales you seek. While it seems like a daunting task, with clever work, this isn’t remotely as difficult as it initially seems to be.

So how do you get more sales? Here’s how:

Go Mobile

Most probably you have a mobile app for your travel business. In case you don’t, find the right mobile app development company to build your app because your mobile app would be the most valuable resource that you have that would help you in increasing your sales. Studies have shown that about half of the total mobile sales in some categories are the in-app sales. You can imagine how important a mobile app is to you as a travel agent just by thinking about the fact that it is the 7th most downloaded category of mobile apps.

Be More Customer Centric

If you focus on improving their experience, not only would they consider your services every time they are in need of them, but would also let their friends and acquaintances know about your services, thus leading to more sales. This can be done easily with the help of your mobile app. As your app is used, it generates data. This data is readily available to you and you can analyze it to find trends in it. These trends would help you learn more about your customers, thus enabling you to make better and more informed decisions leading to more customer satisfaction.

Keep Your Audience Engaged

The more successful you are in keeping your audience engaged, the better are your chances of increasing sales. If you keep the audience regularly updated about your offers and services, you would end up with a greater possibility of them remembering you. For example, consider a situation wherein a customer gets to know about a week long holiday that came up suddenly for some reason. In this case, if the customer got a notification from you on that day or a few days before and after that day, the customer might think of traveling. Guess what that did? It increased your sales. Thus, for increasing sales, try to keep your audience engaged as much as you can.

Use Geolocation

Geolocation is one of the most appealing features of just about any mobile app pertaining to the travel industry. As a travel agent, you should make sure that your mobile app has geolocation.

BrainMobi is a leading travel app development company. With an ace team of top travel app developers having a keen interest in staying updated about the latest advancements in the travel industry, the travel apps that we make are innovative and state-of-the-art. Contact us at sales@brainmobi.com to know how we can help your travel business.

Hope you found the blog useful. Let us know what problems you face as a travel agent trying to get more sales in the comments below!

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