At BrainMobi, our team is well versed to develop such apps that become popular and grow with time. From developers to tester to business analyst, our team has maintained a great balance between all set of services that bring applaud and laurel to the client as well as developers. There is a lot that goes behind building a Viral and Habit Forming Mobile App apart from just expert level skillsets. Below are some highlights of the approach that is followed at BrainMobi to build such app that becomes a part of users daily routine:

Exquisite UI/UX

UI/UX plays an important part when we are building a mobile app and target is to make user become habitual of it. There are apps which are designed and built with the same perspective but due to lack of professional assistance, branding of the app goes for a toll due to nuances that ruin the app performance and all the hard work that goes behind transforming an idea into a mobile app.

Advanced Skillset

At BrainMobi, advanced skillset is an alias that is used to define the caliber of the experts in the team. Advanced and latest technology is what the team processes every idea with. From Augmented Reality to Artificial Intelligence, the team has well-versed skills to polish the development process with best of professional expertise. The team has also been into marketing front for building a great Brand and spread the word of awareness about the product across different social channels.

Easy User Onboarding

User Onboarding gives an impression about how the whole app has been designed. Easy and user-centric registration along with precise touch-up guide gives the user an overwhelming experience. With that overwhelming experience, user spread good words of appreciation across other channels that adds up to user attention and retention. At BrainMobi, our team of designers and developers lay extra emphasis on user onboarding which further leads to better understanding of the app.

Utilize the Power Of Social Media

Social Media is such a powerful tool and integrating it across your app gives a new hike to business when building a mobile app. Instagram, Facebook, Twitter, LinkedIn, Pinterest etc are some of the most the most popular social media portals that need your attention. Integrate your app with these social media portals give you a chance to distribute your app in massive percentage.

Find Trigger Moments

Make your app all filled with a great emotional value that urges users to share an overwhelming experience with loved ones. Apart from great functionality, an app that has some emotional touch up with the users leave them with a no option but to share their experience which in turn hikes the social presence of your app to many folds. Follow other popular strategy and campaigns to drive traffic in better percentage.

Above points are some features of apps that are developed at BrainMobi. Our team shares a set of other sorted out activities that help budding entrepreneurs gain niche over competitors that are well established in the market. Request a free quote and let us help you deliver the best of mobile experience that leads to better ROI and growth rate.

Drop a line: sales@brainmobi.com

The post How we Create a Viral and Habit Forming Mobile App? appeared first on Mobile App Development | BrainMobi Blogs and News.

Payment Apps and Mobile Wallets

Mobile wallets and payments has gained incredible momentum in last few years. With increasing popularity of NFC mobile payment solutions, such as Apple Pay and Android Pay along with PayPal like payment gateway, the retail industry has experienced a new phase of shopping both online or offline. As these methods are easy to use, users in masses across the world have started accepting and using it at an unbelievable rate for a hassle-free transaction on the go.

Physical stores are happy about faster payment processing that leads to the reduction of the time customers spend waiting in a queue, which brings a smile on the customers and gives them 100% satisfaction. Retailers are further looking forward to integrating their loyalty programs with mobile payments and mobile wallets to make transactions a much better experience.

Creating a Truly Omni-channel Experience

Guiding customers along the purchasing journey and offering tips at crucial touch-points is a good way to maximize a retailer’s revenues. Mobile app helps strategize a profit-oriented business plan that lures customers over well-planned marketing campaigns. Yet, it’s extremely important for retailers’ to understand and remember the phrase that ‘CHANGE IS CONSTANT’. To be a successful venture, they need to keep pace with the constantly evolving mobile technologies.

Social Media Integration

Social Media is the strongest pitch that could make a dead deal look fruitful. From budding Entrepreneurs to Enterprises, professionals across the world have understood that Social media add laurels and recognition to marketing strategies. Its 2017 and Shoppers interact with their favorite brands via social media apps and follow their tribe for valuable feedback.

Full Information Access

Before buying a product, shoppers prefer to access reviews and other users feedback. Physical store has this advantage over online store where the user gets a chance to check the look and feel of a product or test it before purchasing. However, sometimes to make a decision many people prefer to collect more relevant details than just product characteristics. The retailer could step up their game by providing full fledged information about the product including a section for reviews and customer feedback which will retain user from postponing their purchase decisions.

Geo-Targeted Mobile Alerts

Beacon technology or BLE has a major role to play in upgrading the alert and notification system. The beacon-based app helps retailers in wooing customers across the immediate proximity of a store with a custom push notifications. High-end stores have integrated this feature when user get a notification with tantalizing offers that leads overwhelming user experience and 100% satisfaction.

Loyalty Programs

Be it travel or medical, users prefer to choose brands with better loyalty programs that offer better benefits. Hence, retailers have come up with best of loyalty programs that they could offer with their mobile apps. First, it helps fosters customer engagement, further lure customers to install the app, which gives a hike to the install base.

The above list is just an intro of a much longer list of benefits that mobile app renders to various industries including retail. No wonder you are a looking forward to stepping into the game of Retail business and have an idea to revolutionize the Retail industry with an actual competitive advantage.

Get in touch with the best Retail app developers or drop your queries at sales@brainmobi.com to help you evolve your idea weaved with latest technologies.

The post Mobile App is the Key to Success for Your Retail Business appeared first on Mobile App Development | BrainMobi Blogs and News.

Mobile phones are everywhere and hence now, more than ever, there is an ever-increasing demand for mobile apps to perform various tasks. Almost every organization now has a mobile app which they use to portray their products and services. Starting off without proper planning is bad for you. If you are a developer, you would end up spending a lot of valuable time that you could be spending on something productive. If you are an individual without any programming background and have just a basic idea of what you wish your app would look like, you would probably end up wasting a lot of money. Hence it is highly recommended to plan well before you set out on a mobile app development adventure.

Here are a few things you must consider before crafting a mobile app:

Evaluate The Need For The App
There’s a popular belief that since the world’s population is so large, there are more people who have the same thoughts and ideas as you have. This motivates a lot of people to just go ahead and make their apps because they see a market within those people. Chances are slim, very slim, that those people would find ever find your app. And how many conversions do you aim to have with those number of people? 10 at max, right? It is better to look around you and find a problem that a lot of people face and make an app to solve that problem. I assure you that it would work out because you are addressing the needs of the masses instead of addressing the needs of a few like-minded individuals. This isn’t, in any way, meant to demotivate you. Instead, I see this as a reality check. So yes, make sure that there is a genuine need for a substantial number of people that you are satisfying with your product.

Decide Whether You Need an App or Website
Sometimes you need mobile apps. Sometimes you need mobile websites. And some other times, you need both. Decide which case is yours and get the same built. Sometimes the decision is as easy as choosing between food and everything else. But sometimes, the choice is as difficult as choosing between Android and iOS. While it all boils down to your preferences as well as that of your intended audience, it is quite a difficult decision to make.

Have a Strategy
This is something that applies in all walks of life. One must have a strategy in place for everything. It is not enough to just think about the goal that you seek to achieve with the help of your app. It is equally important, if not more important, to know what your path would look like, effectively setting up milestones for every step of the development.

BrainMobi is one of the best companies you would come across for your mobile app development needs. We have a team of top developers who can build both, a mobile app, as well as a website for you. All you have to do is give us your requirements and we would give it to you. Just don’t ask for flying carpets rolled in your app that you can use to escape traffic jams. We tried it and failed miserably.

Contact us at sales@brainmobi.com to get your mobile app crafted by mobility experts. Trust us, we have let many feel what great mobile app development feels like.

Drop a comment below if you found this useful. And please share it if you feel like this is something your friends, family or colleagues ought to know!

The post Crafting a Mobile App? Consider This! appeared first on Mobile App Development | BrainMobi Blogs and News.

Mobile apps have become increasingly complex with a single app providing a lot of functionalities to the users. Even with all of this complexity, the safety of apps remains an important issue. Many of the cyber crimes are associated with mobile apps. Confidential information stored in one app may be accessible by other apps and if that happens, the information can be misused leading to severe losses. Hence it is important to address this issue.

As app developers, this issue is even more pressing, hence here are a few suggestions for you to ensure that your app is as safe as it could be:

Encrypt Code
The first step towards ensuring that your mobile app remains safe and secure is by making sure that the code is safe. This can be done by encrypting the code so that it is hard to read(or ask a doctor to write it). The classical means of encryption were good but in this modern world, there are ways to counter those encryption techniques easily, hence use only modern algorithms which can be coupled with some API encryption. Additionally, test the code again and again for vulnerabilities even if app store approves your app to be secure.

Secure Backend
The backend is as important as the frontend is, if not more, when it comes to securing the app properly. Servers being accessed by the APIs of the app should be secure in order to prevent unauthorized access to protect data. Hence there should be some sort of verification for APIs as well as those accessing them in order to prevent any sort of eavesdropping that can be done on sensitive information being passed back and forth on the channel between the client and the server or database. Containerization is a good way of ensuring the security of the server. VPNs might also help. But don’t rely solely on any single means. It is always better to switch between multiple options.

Plan Strategically
A good plan leads to a secure app. ALWAYS.
While planning, consider various aspects of your app and check whether each of them is sound in terms of security or not. Also, keep in mind that some apps interact with each other. In these apps, it is necessary to ensure that the confidential information present in those apps remains confidential even when it is used by some other app. Moreover, from code to data to the transmission channel to the device in question, everything must be secure. As developers, the device is something which is hard to ensure in terms of security. But the code and the data, and also the channel must be secure at all times. Using latest algorithms for securing each of these sections and updating the methods of security every time something new comes up is a good way of ensuring that your app remains secure. So plan it well and after planning, ask yourself four questions,
“Is the code secure?”
“Is the data secure?”
“Is the channel secure?”
“Is the device secure?”
If the answer of any of these questions is negative, work on your app. And keep working till the answer to all of these is positive.

BrainMobi is a leading mobile app development company known far and wide for the amount of security our team of top mobile app developers brings to the apps we develop. Our research and development team works constantly to stay updated about the latest tools and techniques that can be used to make the apps even more secure. Contact us at sales@brainmobi.com for a free quote.

The post Mobile App Security: A Complete Guide appeared first on Mobile App Development | BrainMobi Blogs and News.

User Retention

In lieu of establishing a successful business strategy, many times business owners overlook the importance of customer experience. Users can cope up with bad UX rendered by their favorite brand for a while but soon comes with hope to continue using the app without any further intervention but startups need to take the integration of top-notch user experience with great consideration and put extra emphasis on evolving a cake walk like user experience. Reason being the user has hit your app for the first time without any major expectation. His first experience will probably scale the brand as good or bad.

Would you ever again visit a website or app after bad UX experience? No, this isn’t a trick question.
The answer is actually fairly simple and intuitive. All of the popular businesses are in good shape and size because of the loyal user base that relies on their services in and out.

If mobility is your next step toward attaining that extra edge over other competitors in business makes sure to haul excellence across user experience apart from other essential factors.

More than Branding

In our experience with clients, One of the major issues reoccur in intervals is to maintain a balance between creating a beautiful product and establishing usefulness in its purest form. Considering the example of popular websites that took over already successful product among users has always been better in terms of UX apart from other transformations. It’s evident that simplicity always plays a major role to bring more grace and power across user experience. For instance, Facebook took over MySpace on basic of more simpler user experience that users find easy to handle. Make sure that while designing a UX for your business mobile app rank its importance as uttermost with powers to not only affect your brand but vanish your app from the market.

Let us help you haul excellence across UX of your mobile app and make you try better understand that a product is bound to rouse both an emotional and intellectual response on basis of how the product works and feels.

At BrainMobi, we understand the importance to maintain the balance between creating a beautiful product and establishing usefulness in its purest form. Our work across major areas of mobile app development is handled by certified UX developers with exquisite work experience in building super smooth user experiences.

With the help of top UX developers, we help businesses gain a better insight and build a mobile app that is simple to use, and easy to navigate. Our masterstroke skills will surely help you skyrocket your business strategy against all odds with an uncluttered mobile ecosystem and an overwhelming array of features in an organized way.

The post The Importance and value of good UX for startups appeared first on Mobile App Development | BrainMobi Blogs and News.

Characteristics of Mobile Application Development

In contrast traditional desktop applications, mobile apps demand service every month to provide an immersive user experience to valuable customers. Here is a list of challenges posed for top mobile app development companies while using Agile approach:

• Short life cycles
• Short development cycles
• Limited hardware
• Frequently changing user demands
• Must be easily updateable
• Must download quickly

All of these characteristics collectively bring more tension for top mobile app developers to carefully choose an approach which can reduce wastage of labour & time while bringing a sign a relief for both clients and development agencies. But how it would be made possible to build high-quality mobile apps across such mayhem around development approaches? The answer is Agile development.

What is Agile?

Agile application development is the approach of developing a product where the whole process is divided into a series of development cycles. In fact, when using Agile for mobile app development, the entire array of tasks is divided into multiple sub-tasks, each of which is a separate mini-project for the development team.

Assignments are distributed to the concerned team of experts as well as teams are also divided to follow the agile methodology. Each assignment is a piece of job and treated as a unit of an independent project. Under the influence of the agile approach, companies successfully reduce the scope of development risks, including errors to a great extent.

Agile applications development also accounts for regular communication within and between groups; constant interaction, both in project development environment and between customer and contractor. This means that if a customer or project leader suddenly raises new demands to the product, it bears virtually no effect on the time spent and app marketing. Changes that are commanded, as a result, are further assigned to one of the teams which do not slow down the project as a whole.

Why use Agile?

When choosing a development approach, it is equally important to understand the advantages. With the Agile methodology, below are the following qualities :

• Constant supply of valuable client software;
• Ability to make changes to the project and to put forward new demands to it at any stage of development (even before the release);
• Constant close contact between the customer and developers at all stages of the project;
• Regular delivery of the project’s software elements;
• Comfortable working conditions for both developers and the customer;
• Priority information exchange method is a personal conversation, which gives opportunities for all participants of the project;
• The main indicator of Agile implementation success is the high-quality working application;
• Developers, customers and sponsors have the opportunity to control and maintain a constant pace of work;
• Constant contact and control gives possibilities for permanent improvement of the product at the design stage;
• Usage of self-organizing teams to minimize the extra work;
• Self-organizing teams performing particular tasks, often give better results than a large team dedicated to everything at once;
• The presence of individual units that perform individual tasks is a guarantee of rapid adaptation to any new conditions to the project.

Developed and formulated in 2001, Agile Approach has been in use for 15 years to the day, during which it proved to be functional, effective and relevant. The method was used in the development of many projects, including most successful and well-known. Today, the Agile method is the basis of productivity in many prosperous IT companies.

How we follow Agile?

When we begin a mobile app development project at BrainMobi, we break down functional requirements into user stories, which then become the foundation of our app development schedule. We usually work within the framework of two-week sprint sets and iterate continuously until we reach substantial milestones on the mobile app. Sometimes this includes an incredibly large number of business requirements. We’ve worked on projects with as many as 3,500 requirements. Agile development makes it possible to break down all these requirements into smaller, manageable chunks.

Don’t forget to share your experience while using Agile Paradigm across your project in the comment section below.

Request a quote for your next Agile based mobile app development project: sales@brainmobi.com

The post What Is Agile Development for Mobile Apps appeared first on Mobile App Development | BrainMobi Blogs and News.