App Developers In India | Mobile App Development | BrainMobi Blogs and News https://www.brainmobi.com/blog Mon, 01 Jul 2019 10:21:24 +0000 en-US hourly 1 https://wordpress.org/?v=5.2.3 How to Port a Mobile App from iOS to Android https://www.brainmobi.com/blog/port-mobile-app-ios-android/ https://www.brainmobi.com/blog/port-mobile-app-ios-android/#respond Wed, 16 Aug 2017 00:06:06 +0000 http://www.brainmobi.com/blog/?p=992 If you are reading this article, chances are that you want to explore the market other than one platform which your app has… Read More

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If you are reading this article, chances are that you want to explore the market other than one platform which your app has already graced. With different user base potential, both iOS and Android platform have their share of fame and popularity to offer to an app. But due to budget constraint, many times entrepreneurs or business owners choose to launch the idea over a single platform to better understand user behaviour. After iterations of changes, the second platform comes into the picture. No wonder, the market pressure and ever evolving user demand have forced you to propel the development from one platform to another.

Before That we Will See, Why There is Actually a Need to Port iOS App to Android?

If we see the previous year statistics, we will find that there is a significant increase in the number of android users. More and more people are showing interest in Android devices, which resulted in huge investment in Android version of iOS apps. The owners of iOS apps are discovering that they are missing out on a large market, and it is must to port iOS app to android. It is better to focus more on freemium strategies and in-app purchases rather than making it a free app.

Android market is open to all and there is no restriction on what your app can do. This might affect how you want your android app to be designed. The app updates are almost instantaneous, which means there will be only a few users who are not satisfied with your app.

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Things to Consider When Porting iOS to Android

You need significant adaption when porting iOS app to android. We recommend you not to use design tools that are intended for iOS. Most of the common app design tools provide iOS templates and you may think that they fit the android platform as well. However, one should know that porting iOS app to android will lead to conflicts between the ported app interface and design of the android device. There are many contradicting features between iOS and Android, such as – buttons, lists, tabs, date/time, widgets, navigation etc.

The next thing to consider is fragmentation that is derived from different screen resolutions. You should consider app’s data and graphics to be displayed both on small and large screens, considering vertical as well as horizontal layouts. Though you can ignore some of the older versions, you should consider 10% of screen resolution. Some of the popular versions of android system are – Ice-cream sandwich and android 2.X, KitKat, Jelly Bean, Lollipop and Marshmallow.

Android Design

Now, once you have decided to port an iOS app to android, you should consider thinking android design. The problem is that there are many iOS tools that have iOS templates and designers use them to design android apps. However, the designs conflict with the feel and look of the app. It will take a lot of effort and time to implement. Moreover, there are problem areas such as round buttons, tabs at the bottom, lists with right pointing arrows and so on.

To avoid these problems, the first thing you need to do is avoid using iOS design tools. Just use drawing tools such as Photoshop, Visio, Balamiq next etc. If you want to get a quick overview of android UI, you can check the official website of Android. Google also has created a page describing how to design for pure android app. 

Should you Adapt New UI?

With the changing algorithm of Google, it changes the way apps can be architected internally for smartphone and tablet layouts. Google provided compatibility library that allow the latest UI elements to run on new and old android devices without changing the look and feel of the app. When re-designing the app for android, you should focus on how the data and graphics will be displayed on screens of different sizes.

Google strongly recommends following the UI language known as “Material Design”. This will help android audience get familiarized with common UI. Material design has a few common UI elements that have better support for developers.

Read More: Mobile App Design Basics: Common UI/UX Mistakes to Avoid

How to Export Graphics?

Android has a different graphic asset and you need to adapt your app’s graphic assets for android. This means, you need to resize, export and name new files. It can be a bit easier than exporting assets for iOS. For instance, if you are exporting .png images, you should consider grouping the assets in different sizes 1X, 2X, 3X and 568h@2X. It would be a big headache to create precisely sized assets for each android device. Hence, the best solution is to scale assets to correct size for relevant device screen. This could be one of the reasons why graphic images on android are not as crisp and beautiful as they do in iOS.

Code Porting

The next thing to consider is the code porting, Check if it is possible to take objective-C or recompile it for android. The android apps use Java and if your iOS app uses Vanilla C, it is possible to reuse the same code for android. This is beneficial for porting complex libraries as well as to enhance the performance of the app.

Some mobile app developers make the mistake of sharingembedded UI designs into the app. Sometimes, the specificationsinclude UIs that gather information to be sent to social networking apps. There is no need of such sharing for android apps. Instead, mobile app developers should consider using action_send intends to other social networking apps.  This means users should be able to share to other apps and there is no need to write a separate code against server-side sharing APIs.

In short, it is essential to consider which characteristics of your product are time-sensitive and use the programming tactics accordingly.

How Long Does it Take to Port?

Since the app has already been developed for iOS, it will not take much time to port to android. Though porting seems to be a straight forward process, it is not quick. The time to complete the porting process will depend on the complexity of the app and selection of supporting devices. Device inconsistency will create surprise for the mobile app developer, and hence even a small change will mean additional time for porting. Different devices use different hardware components which causes your device to interact with OS and hardware in an unexpected way.

How to Submit the Ported App at Play Store?

Once the app is ported successfully to Android, it should be submitted to Play Store in the similar way it is submitted to iTunes. You need to provide screenshots, regions, ratings and other details about the app to the developer. Go through the guidelines of submitting the app to Play Store. Google will review your app and approve or reject it on the same day.

Conclusion

There are many mobile app developers who have huge experience of porting iOS app to android. To bring amazing results, the template for app porting should have – adaptation plan formula, UX testing, source app business logic analysis, proper coding & testing, etc.

At BrainMobi, we have ported several apps from iOS to android and have huge experience in android and iOS development. The porting process can be a smooth sailing, if you understand how to prepare the assets for Android before you start!!

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Why Restaurants Are Choosing Mobile Apps As A Business Strategy https://www.brainmobi.com/blog/why-restaurants-are-choosing-mobile-apps-as-a-business-strategy/ https://www.brainmobi.com/blog/why-restaurants-are-choosing-mobile-apps-as-a-business-strategy/#comments Fri, 11 Aug 2017 10:40:36 +0000 http://www.brainmobi.com/blog/?p=974 The only thing we keep close to us at all times these days is our mobile phone. Hence, to reach out to their… Read More

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The only thing we keep close to us at all times these days is our mobile phone. Hence, to reach out to their customers, restaurants now use mobile apps. This is a brilliant strategy since it helps the restaurants to reach out to a wider audience which can be informed about the latest offers and events going on in the restaurant. An increasing number of restaurants have been able to understand the need for reaching out to customers with the help of mobile apps.

Here are a few reasons why restaurants are choosing mobile apps as a business strategy:-

More Customers:
Okay, this is one is pretty obvious. When you have a mobile app for your restaurant, the number of customers would increase, provided you did it right. Restaurants use mobile apps to allow their customers to book tables before they have to visit the restaurant. This leads to more number of seats to be filled since a lot of customers avoid visiting good restaurants just because they are almost always full and it is difficult to find a seat there.

Faster Service:
Studies have shown that it takes lesser time to place orders through mobile apps than through calls. Since some restaurants are always crowded, some people prefer ordering their food at home from those restaurants rather than going to the restaurant to eat. The time saved is used in cooking the order placed by the customer to provide them the order quicker than the restaurant would’ve provided it otherwise.

Better Reviews:
There are many apps dedicated to providing reviews for various restaurants. These reviews help the diners to choose which restaurant they wish to dine in. This, in turn, helps the restaurants to showcase how good they are and what their menu is. Mobile apps get more people to review your restaurant and if your food and ambiance are worth it better reviews.

Better ROI:
When restaurants launch offers, they expect a certain ROI on the offer. Mostly the ROI is achieved, but sometimes the ROI is difficult to achieve due to the small reach of the restaurant. What must be done to maximize ROI is that restaurants need to expand their reach. A good way of doing so is by reaching out to more people with the help of mobile apps. This not only increases your reach but also informs your existing customers about the latest offers.

More Eco-friendliness:
With mobile apps, the process of billing has gone paperless. This saves a lot of paper and hence trees. It is eco-friendly as well as budget friendly since bills needed a lot of inputs such as paper, ink, electricity etc. Bills generated electronically don’t need any of it. Moreover, handling the bills is a tedious task. It is a lot easier to handle electronically generated bills. This makes it an even more lucrative option.

This is not all that there is to the mobile apps made for restaurants. There are a lot of reasons why restaurants could go for mobile apps. Moreover, the users gain a lot from these apps. Users can go social with the restaurants. This helps the users as well as the users since users can maintain their position on social media platforms which doubles up as a word of mouth medium for promotion of the restaurants to the users.

BrainMobi is one of the best mobile app development company. Our team of ace mobile app developers has extensive knowledge about the requirements of restaurants and users of the restaurants apps, hence the apps that we develop are of supreme quality. Connect with us at sales@brainmobi.com to know how we can help you in your restaurant’s app.

According to you, what is the most important feature of restaurant apps? Let us know in the comments below.

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What Makes Kotlin a Better Programming Paradigm than Java ? https://www.brainmobi.com/blog/makes-kotlin-better-programming-paradigm-java/ https://www.brainmobi.com/blog/makes-kotlin-better-programming-paradigm-java/#respond Tue, 27 Jun 2017 07:25:19 +0000 http://www.brainmobi.com/blog/?p=819 In continuation to our blog Kotlin – The Latest Powerful Language to Streamline Android App Development, this second edition mainly focus on the… Read More

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In continuation to our blog Kotlin – The Latest Powerful Language to Streamline Android App Development, this second edition mainly focus on the points which are driving world wide top Android developers to go frenzy over Kotlin, the statically typed programming language backed by JetBrains. After Google announced it as the official first class language, Android developers are keen to know what makes it a better option over one of the most popular languages in the history of programming.

Top Android developers have passed on their judgement with a positive note after observing the differences in Kotlin which add a breath of freshness to Java. With several superhit formulas, Kotlin has gained a lot traction with the help of design to tackle more inherent issues. For instance, Kotlin standard library comprises of functions like string.replace, collection.find and collection.filterNotNull which are seldom provided in general purpose programming languages like Swift and Java. Kotlin offers more than such a few changes that improve the process of Android development and overall app performance, including:

    • It’s Android-focused.

Kotlin was officially released in 2012 by JetBrains, The biggest IDE manufacturer in the world. The same folks who created some of the most popular integrated design environments (IDEs) used worldwide, so its background comes from mobile industry pros who were looking to solve specific problems.

    • Making the switch from Java is easy.

In IntelliJ or Android Studio, converting Java files to Kotlin just requires installing the Kotlin plugin, adding it to the Gradle build files and clicking convert. There is no need to convert existing code into Kotlin as it is completely interchangeable with Java. Java can call Kotlin and vice-versa. Developers can write new modules in Kotlin that will work alongside existing Java code. It’s compatible with all existing Java libraries and frameworks, the JVM (Java Virtual Machine) and can integrate with the Gradle or Maven build systems.

    • Extension functions

These functions help in building really clean APIs and solve a bunch of other problems. Such functions lead to concise and less complex coding which eventually saves time, labour and money.

    • It has null in its type system.

One of the most common reasons for a crash in our apps has been the NullPointerExceptions. Nullability problems have been a common issue in Java and Android uses null quite a bit to represent the absence of a value. Basically, having a null point exception can kill an app. Kotlin solves this by having null right in its type system, not forcing developers to use some kind of workaround.

    • It’s concise.

Java isn’t known for being the most succinct language and when you’re programming for Android and using a bunch of common idioms, the verbose code can lead to more chances for bugs. Top Android developers prefer to follow less code, fewer bugs policy for optimal time investment. When you’re able to write less code with a language that’s more concise, there are fewer opportunities for errors, and it’s less tedious for developers. More readability and easy to understand features helps top Android app developers to write precise codes and avoids complexity.

    • The Anko library and plenty of other Kotlin-based projects.

The Anko library is a Kotlin source file that eliminates a few XML-related headaches, too. With plenty of resources from blogs to Github, developers have great options to explore over 2000 Kotlin projects, with everything from frameworks to build systems to libraries.

    • Learning curve of Kotlin is not high.

All the above factors lead to less complex coding practice and hence offers great flexibility to understand and use across complex functionalities. Kotlin is more readable and definitely provides a gist of the code and purpose behind the lines.

    • Enhance Development Speed with Less Coding.

This excellent open source development platform helps developers to make their app developing process faster. It requires approximately 20% less coding compared to Java. Thus, it helps Android developers to make their task simple, quick and efficient.

    • Combine the Best of Functional and Procedural Programming.

Each set of programming paradigm has its own set of pros and cons. Combining the power of both functional and procedural programming leads to better development and output. With a list of weaknesses and strength from both the languages, Kotlin offers inexpensive and intuitive coding style.

    • Great IDE and Tooling Support.

As the name behind Kotlin is known for developing the best IDE’s in the world, you need to worry about the offered support system. The team has developed world’s most used IDEs. While developing Kotlin, the team has considered all the potholes to drastically evolve the programming paradigm that has been ruling the world for decades.

Are you looking forward to convert your code into Kotlin? Consult Top Android app developers at BrainMobi. The team is known for spontaneity and up to the mark skillsets to convert any functionality into reality. Get your project started with us available great discount on world class services.

Pour in your development related queries for us: sales@brainmobi.com

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How Beacon and Big Data Empowers Digitisation of the Retail Industry? https://www.brainmobi.com/blog/how-beacon-and-big-data-empowers-digitisation-of-the-retail-industry/ https://www.brainmobi.com/blog/how-beacon-and-big-data-empowers-digitisation-of-the-retail-industry/#respond Fri, 09 Jun 2017 14:34:50 +0000 http://www.brainmobi.com/blog/?p=579 Every single person accounts for gigs of data in a week pertaining to different activities. Since the introduction of tracking abilities, markets across… Read More

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Every single person accounts for gigs of data in a week pertaining to different activities. Since the introduction of tracking abilities, markets across the globe have realized the importance of data analytics to panel user behavior towards business. Data in the retail industry means smarter campaigns, smarter resource management, and endless personalisation for communications with customers. To bring new opportunities and deliver great services, industries were baying on different marketing approaches before recognizing the power of Big data and Beacon technology. The power couple in retail has become an absolute answer to process and analyze tons of customer data. Retailer and many others have culminated their marketing game for endless opportunities and higher ROI by using ‘Beacon and Big data: The new Power Couple‘.

While Big Data allows retailers to more accurately target marketing profiles of their customers, iBeacon technology has become a household name among top mobile app developers to offer retailers the opportunity to target those customers through highly relevant and personalized offers.

Beacons provide businesses with prolific opportunities to accumulate & process massive amounts of untapped data, such as the number of beacon hits and customer spent time at a specific location within a particular time and date range, busiest hours throughout the day or week, number of people who walk by a location each day, etc. This process enables retailers to accordingly bring changes to products, services, staff allocation in various departments and so on. At BrainMobi, we offer beacon app development services while plastering perfect amalgamation of beacon technology and big data for remarkable user response.

Numbers indicate that Big data and beacon technology together have revolutionized the retail industry with.

Here are some stats to prove the point:

  • In August, year-over-year in store traffic dropped 6.6 percent, according to RetailNext.
  • “The use of mobile apps when shopping has doubled in the past year → 41% of consumers actively use mobile apps while shopping. 67% of the coveted millennial demographic use mobile apps in the store.” – CFI Group’s Retail Satisfaction Barometer
  • A study from Experian found that personalized promotion messages received a 29% higher open rate and 41% higher click rate.
  • “App are not just restricted to 18-34 year-olds. Consumers of all ages indicate they have 2-4 shopping apps installed on their phone.  (i.e. mobile isn’t a generational-only trend, and retailers’ digital and marketing efforts should reflect this).” – CFI Group’s Retail Satisfaction Barometer
  • Reminders & Personalization with data is changing the way user shops. One study found: “Personalized email messages improve click-through rates by an average of 14% and conversions by 10%.”
  • “51% of users indicate they’d be very likely to use mobile apps to speed up the mobile checkout process when they become available (beacons and mobile payment integration is the industry’s holy grail).” – CFI Group’s Retail Satisfaction Barometer
  • IBM found that 62% of retailers report analytics and data as a competitive advantage for their company.
  • Data released last month by the ad platform in Market shows that consumers who receive beacon notifications are 6.4 times more likely to keep an app on their phone
  • “Almost half of participants report they’d favour a store with advanced mobile capabilities: they’d be encouraged to visit the retailer more frequently, buy more per visit, and even pay slightly more. (This is good news for retailers looking for digital upgrades: beacon initiatives and other in-store techs will pay for themselves quickly).” – CFI Group’s Retail Satisfaction Barometer

How beacon and Big data work together?

You must be intrigued to understand how to use both technologies together to plaster your business for such powerful results. Not just one but there are several approaches through which top app developers bring credibility across your beacon based mobile apps. Here is the introduction to features of ‘Beacon and Big data: The new Power Couple’ to devise a data-driven business strategy that is a win for a brand and a win for customers also:

Proximity Detection

Application Notification

URL Broadcast

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How big data and beacons can streamline customer experiences?

  • Leverage and gauge loyalty programs
  • Empower sales associates
  • Optimize store layouts, performance and product placements
  • Footfall, online visits, visits through apps, heat maps inside a store
  • Enable personalized communication
  • Merchandising and marketing effectiveness
  • Service quality, queue and cart abandonment
  • Capacity planning and resource utilization through mobile in-store combination analytics
  • Product & store attributes
  • Customer segments or demographic data

Thus, beacons allow for a new level of in-store shopping experience. All of the amazing progress that has taken shape over the last decade in web-based behavioral targeting can now be applied to the retail experience!

Our team of top app developers owning prolific work experience has contributed several times in enhancing the scenario of retail industry with comprehensive mobile apps. In the quest for excellent beacon app development services, get in touch with us: sales@brainmobi.com

Also, let us know how much you rate the article along with your feedback. We appreciate to listen from our reader and get back immediately in response to queries. 

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WWDC 2017 Highlights: Day 2 https://www.brainmobi.com/blog/wwdc-2017-highlights-day-2/ https://www.brainmobi.com/blog/wwdc-2017-highlights-day-2/#respond Wed, 07 Jun 2017 06:28:42 +0000 http://www.brainmobi.com/blog/?p=551 WWDC 2017 Day 2 was eventful for the development community. Cocoa Touch, the UI framework for building software programs which can run on… Read More

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WWDC 2017 Day 2 was eventful for the development community. Cocoa Touch, the UI framework for building software programs which can run on iOS, watchOS, and tvOS, got a whole new set of features making it one of the best frameworks available for developing apps.

Some of the important upgrades and new features in Cocoa Touch are:

1. Drag and drop API

We can pick up items, and drag it around, and we can tap to add additional items. All of it while the system is fully responsive and active, even allowing us to drag data between applications. What’s even better is that Apple would be giving about four sessions to the developers to brief them about a few key components of this API. For using it, you only have to create a UI drag interaction which is basically a new subclass of UI interaction and attach it to the view where you need this functionality.

Similar to Gesture Recognizer, a UI interaction needs a delegate to be set on it, attached to a view, and the system takes care of everything else. Pretty easy, right? Thank Apple. The UIDragInteractionDelegate protocol gives the developers a lot of opportunities to customize the drags. After providing the data for the item to be dragged, the developers can customize lift animation and preview.

After drag is defined, we define drop. Drop has to be defined to the super view instead of individual views. The UIDropInteractionDelegate protocol gives you a whole new set of opportunities to be creative. It allows you to update UI as the drag moves, and to receive data on drop, and also to customize drop animation. Additionally, it has built-in support for TableView, CollectionView, TextView, TextField, WebView and many other existing features. It can be easily integrated with UIPasteConfiguration.

2. File Management

The latest update allows for easier access to not only locally accessible documents but also the ones on the cloud. It uses a class called the UIDocumentBrowserViewController which handles this API. It is highly customizable, and it can coordinate file access using NSFile Coordinator as well as UIDocument.

3. UI Refinements

We see a lot of UI refinements in the latest Cocoa Touch, the most visible being a larger title. But wouldn’t that give lesser space for content? Apple took care of that too. The search bar collapses, followed by the title which now shifts to a smaller navigation bar with smaller text size so that maximum space is available for content. Pull to refresh feature is automatically included in the view. UI ScrollView now comes with a lot more features to have the perfect UI and response. It automatically takes care of much of the functionalities you had to define previously. UI TableViews now have a newly unified swipe delete feature just like the one you’ve used in the mail app, as well as a lot of other features which make the UI more appealing and interactive.

4. New APIs for Swift and Foundation

We can now archive swift native types. Foundation has also added support for archiving to JSON and property lists. Another great addition is the new KeyPath type with literal syntax, and getters and setters, instead of hard coding strings. A new block based KVO makes your code shorter and more optimized, yay! We can also save the edges from system responses so that we have an uninterrupted experience while using the apps. The interaction between AutoLayout and ScrollViews has also been improved. Dynamic Type has also seen some improvements ensuring a better overall experience for the users.

5. Asset Catalogs

One of the best new features is that when the system detects a username and password, the candidate bar shows a key icon. Upon clicking the key icon, we get a list of all saved usernames and passwords which allow us to choose the username and password we want without typing it all out. Asset Catalogs now come with the feature to make named colors. Asset Catalogs would now have wide gamut color support, wide gamut colors for icons, as well as the feature of app thinning for icons. It also comes with PDF-backed images. There is support for variable screen refresh rates too.

We hope this information is useful to you. Let us know what you think about it in the comments section below. Don’t forget to share it if you felt someone you know could benefit from this knowledge.

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How to select the right App Development Team ? https://www.brainmobi.com/blog/select-right-app-development-team/ https://www.brainmobi.com/blog/select-right-app-development-team/#respond Thu, 01 Jun 2017 12:54:51 +0000 http://www.brainmobi.com/blog/?p=450 Are you looking for best mobile app developers but not sure where to head for the smoothest collaboration? As there are several top… Read More

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Are you looking for best mobile app developers but not sure where to head for the smoothest collaboration?

As there are several top rated developers with a well-renowned array of services, you would be surely left in the midst with head full of confusion. “How to choose ?” and “What to look out for ?” are some of the questions with much potential to pile up more confusion.

In this blog post, we have tried to rack out some important points to help you battle out the confusion around choosing the best app developers. Every point has its own significance while app development and contributes to great work collaboration. Let’s swing through the points:

  • Understand the basics

Jot down all the queries you come across while going through A-Z  of app making. Take help from Google to clear all the surrounding drama to build a successful app. This point brings out the maximum from either team in the form of exemplary work. A unique idea with strong base leads to better work collaboration as compared to unclear ideas.  In the history of mobile app development, we have always witnessed a strong inclination towards stroke of innovation. 

Understandthebasics

  • Set a ballpark budget

Choose a team that agrees to deliver under your terms and conditions when you are looking forward to debut as an Entrepreneur. A development team that offers services with expected quality and with financial bandwidth would be a good choice. Taking this step right will help you attain peace at financial front. Once price costing is fixed, all your focus can be solely concentrated over the execution part.

Mobile-App-Budgeting

  • Identify the services that you need

Before hovering over a team for services to process your idea, be sure of what you want, why you want it and how you want it. A good R&D on market trends will surely help you to grasp a good hold on building a strong project configuration. Answers to the above questions will surely turn your collaboration journey into a cakewalk.

Need help to decide the best of services you should implement in your app?

Get in touch with us for hassle free app development services at your price.  

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  • Evaluate their talent and experience

Once the coast is clear at budget and services front, peep into the developer’s work and a list of their associated clients. Client feedback could also help you to gain a good insight into one’s work ethics and professionalism. Make sure to thoroughly evaluate those projects with your interest of work. Give preference to the development company that passes the evaluation with flying colours. The company website, Portfolio, client feedback and rating etc are some of the sources to squeeze out required details.

Clientfeedback

  • Consider the Work Logistics

Your compatibility with the chosen app development team in terms of execution style also holds great importance. Interview each member separately to rate their work style and process in accordance to yours. Skillset compatibility helps to accelerate the whole process with amazing results. Possibilities are maximum that teams which share technical compatibility end up collaborating on more than one project. To head with that perspective, underline this point to get hold of a strong partnership.

AppWorkLogistics

  • Zombies VS Ninjas

A team which adds valuable inputs & drive the whole development process to another level is one of the several quality you should look out for. Prefer to choose agile processors that deliver much more than you expect. This quality only reflects in people with good work experience and never give up attitude.

          Tip: PingPong lovers deliver more agile and spontaneous work. 

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  • Maintenance and Support

Both Developer and Client team generally ignore this term. But product maintenance is as important as any other parameter. Many times it brings quarrel across the whole collaboration just by missing the discussion. To avoid any conflicts at the end, it’s recommended to go through support clause at length before signing on the dotted line.

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Still not sure? Give us a chance to understand your requirements and deliver at par excellence while developing your app. Our app & web developers are well versed in working with latest technologies and process user-friendly mobile architecture.

Drop us a hint: sales@brainmobi.com

 

 

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How Augmented Reality is moulding the future of Mobile Apps? https://www.brainmobi.com/blog/augmented-reality-moulding-future-mobile-app/ https://www.brainmobi.com/blog/augmented-reality-moulding-future-mobile-app/#comments Wed, 31 May 2017 07:50:59 +0000 http://www.brainmobi.com/blog/?p=439 Since the release of Pokemon Go, Augmented Reality has gained immense fame across various industries.  After defeating all the game developers deep down… Read More

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Since the release of Pokemon Go, Augmented Reality has gained immense fame across various industries.  After defeating all the game developers deep down to the ground, Augmented Reality has also become popular at much larger across many other domains. The pandemonium created among customers has been evolving day by day as a result of hyped up trends. Some features that have already been explored and some will soon become a part of our daily life for more convenience. The term AR seems to have revolutionized the digital spectrum across many commercial sectors leaving customers in awe.

Let’s move ahead to know more on why Augmented Reality is a boon for businesses all across the globe:

Here is how Augmented Reality works?

Augmented Reality is a technology that superimposes a computer-generated image on a user’s view of the real world, thus providing a composite view“, says Wikipedia.

Using digital overlays, Augmented Reality turns pointed frame into an immersive 3D experience. A user can also move across different directions while experiencing interesting layouts from different angles. Augmented Reality has made its way into many businesses through high-end brands like Nintendo and IKEA. Since then people have been found immersed in exploring the technology through different forms. It’s just a tailor of what AR offers as a technology to make user experience before buying stuff. For instance, Snapchat provides a strong advertising platform for showing details over an image focused through the camera.

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Let’s take a deep dive into how Augmented Reality has delivered some major success stories across industries:

Increased Brand Awareness: Integrating AR into business has become a common trend where the user can differentiate your services from other. It helps to add that tech quotient where media and users get bound to talk about your solution and services. We at Brainmobi, also recommend AR implementation depending upon nature of services provided.

AR engages customer better: Customer engagement is one of the crucial factors in driving business along with predetermined targets. AR implementation across industries have resulted in widening the customer engagement spectrum where users could get engaged with the mobile solution at another level of interaction.

AR provided more powerful User Experience: This is the most important feature which hauls your product portfolio with powerful marketing strategies. It can improve the customer experience, as your customers have more information at their disposal, and can make choices and complete transactions at greater speed.

Digital to the Real World transformation: Perhaps the biggest benefit AR provides, is the ability to link digital world to the customer’s physical experience in new and inventive ways. AR make significant headway in the enterprise and public sector to bring upside down change across traditional and digital marketing channels, allowing you to turn a static physical advert or brochure into a digital experience, which can be easily linked to your digital marketing campaign.

The Future of AR

While AR technology is still in its early age, it is beginning to drive higher to leverage more incredible disruptive innovation in near future. In 2012, there were 188 million downloads of AR apps. It is expected that there will be 3.5 billion downloads by the end of 2017, as per a report. Google and Facebook like organizations have joined the camaraderie to prove their mettle. It’s likely that AR will soon become an established and vital tool of any digital marketing campaign. Want to know how you can incorporate Augmented Reality into your future marketing campaigns? Get in touch with BrainMobi, a leading mobile app development company for your AR based solutions.

How can BrainMobi help you to make the most of the technology?

At BrainMobi, our mobile app developers focus on the overall business strategy to haul excellence at every step. With agile experience across many domains, we plan a strategic success story for every undertaken project. Our recommendation is to get the technology implemented in the project to ripe best results.

Get in touch with us: sales@brainmobi.com

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Facebook Developer Conference, F8 2017 – Day 1 Recap https://www.brainmobi.com/blog/facebook-developer-conference-f8-2017-day-1-recap/ https://www.brainmobi.com/blog/facebook-developer-conference-f8-2017-day-1-recap/#respond Wed, 19 Apr 2017 12:56:55 +0000 http://www.brainmobi.com/blog/?p=336 Facebook Developer Conference is the world’s biggest gathering where developers and businesses come together to explore the future of technology. The F8 conference… Read More

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Facebook Developer Conference is the world’s biggest gathering where developers and businesses come together to explore the future of technology. The F8 conference is held by Facebook,  intended for developers and entrepreneurs who build products and services around mobile apps and website. The name “F8” was originated from Facebook’s tradition of 8-hour hackathons. The first F8 event was held on May 24, 2007, at San Francisco Design Centre in San Francisco. This year the keynote event was kick started with more than 4000 attendees at Mcenery Convention Centre, San Jose, California on 18th and 19th April 2017, with a keynote speech by Facebook founder Mark Zuckerberg.

He shared a fun fact that coincidently F8 and recently released movie “Fast and Furious 8” share the same notation. He also mentioned his regret for not being able to bring THE ROCK on the stage to discuss breakthroughs in Artificial Intelligence and Machine Learning. With some striking announcements at the event, Day -1 wrapped up with great enthusiasm among attendees and billions of people tuned in from different online channels. This blog is a recap of some key updates from Day – 1 of Facebook Developers Conference.

F8 2017: Day 1 Opening Notes

AR Studios – Experience the excellence of AR in real time through your camera

The event started as Mark Zuckerberg pointed out his desire to bring “extend the physical world online” and asked the audience “think of how many things in our life don’t need to be physical,” before using the monitor behind him to detail a world of virtual chess, or watching TV — sounds riveting.

He also pointed out that the Facebook team is rigorously working towards enhancing real time experience by integrating more of Augmented Reality and Virtual Reality across various features.

Using SLAM (simultaneous localization and mapping) technology, Zuckerberg gave a demo of a bowl of cereal with sharks circling the bowl, bobbing up and down through the table as if it were water. It was impressive AR experience and shows just how powerful SLAM is in detecting the most minute of location details and mapping it to add digital incredibility to real-world experiences.

Image Recognition – With Better Features

Facebook CTO, Mike Schroepfer took over the stage next to talk the other highlight feature of the event – Image Recognition. This time the company has upgraded the technology to recognise multiple objects in an image and (mostly) mask them accordingly. And with the help of a technology known as Mask 4-CNN, Facebook can tell the computer (or human) exactly orientation in relation to the scene. Just released last month, Mask 4-CNN gives Facebook to remove an object entirely from an image in near real-time. Schroepfer showed an example video in which he was able to remove a windsurfer entered the scene and display only the ocean behind him.

Facebook Spaces – VR Feature

Head of Social VR, Racheal Franklin took the stage to introduce Facebook’s First Social VR App, Spaces. Her commencing words at the Facebook Annual Event were “VR is a naturally social platform, and we’re building it with people at the centre”. Spaces allows a user to interact virtually with connected people on Facebook. Using Spaces, you can connect with up to 3 people to watch 360 videos together, hold a virtual game night or show off new home to family and friends.

Messenger Platform 2.0 – With Spotify and Apple Music Integration

FaceBook VP of Messaging product closed the keynote event. He revised all the four updates since the release of Messenger and how every update helps people to get more involved with Facebook. For instance, Messenger bot helped many retailers to elevate their business sales rates and customer service. In a new update, both Spotify and Apple music will make a debut for a seamless transition between vividly followed apps. He also put forward his desire to “invest in discovery” to provide users with more comprehensive features.

For more updates, stay tuned with BrainMobi.

The day-2 highlights of Facebook Developer Conference will be shared in our next blog.

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